Food stylists are creatives in the Film arts department. They basically take the food and make it look pretty and tasty for the camera. Stylist prep up any type of food presented. From foods originated from Chinese Launceston, to spicy food from India and the Arabian culture, food stylists are able to make them appear mouth watering for the viewers and the film as a whole.
They combine creativity and visual problem solving to achieve their main goal. With creative problem solving as part of the work makes the food they prepare inedible. In other words, all the delectable and scrumptious food you see in the pictures are all inedible and are just for the camera, the viewers, and the lookers. So aside from great editing, there are simple tricks to make the food look good in any movie.
There are five basic concepts when food stylists begin their work. Let’s take a look at all these five concepts:
1. Get to know your story. What does your food represent in the story? Pies may represent home, chocolate may represent passion, soup represents comfort and warmth. How do you want food to be represented?
2. Get to know your audience. Your audience usually depicts what type of presentation your food would look like. Do you want it to look old fashioned or do you want it to look elegant? An audience looking to see food coming out of grandma’s kitchen will not like food that has been presented on a silver platter, coming out of a sophisticated kitchen in minimal servings.
3. Get to know the shot. Knowing the shot helps you get prepared on how the food is going to be presented from one angle to the other.
4. Get to know the food. There are various types of food varying from culture and tradition. So the best approach is to know how the food is prepared and experiment to achieve the perfect look.
5. Get to know the problems and the solutions. It’s important to know that a kitchen set for a film is so much different from a kitchen set in the home. Setting up the food may take hours, and you have to consider lights from varied angles blasting at your food. So issues may arise to either melting food, hardened food, and smudgy food due to long exposure. So food stylists came up with varied techniques to preserve the look of the food through out the set.
All these factors make a great impact on the final result of the project. Watch the video for more of exciting tips and tricks to prep food for the camera.
Food Styling: Make Prop Food Look Great on Camera